Research provides scientist with pure joy of discovery and creation. In order to achieve it, scientist needs full, open, clear and fast communication with as many peers, users and interested public as possible. Scientific publishing is a way to achieve it. Unlike in its current form, in the form of self-publishing which will utilize benefits of ICT it will enable the scientist to publish on his own server, situated today in his bedroom or implanted under his skin in the future. He will publish his own research data, processes, methods, tools and conclusions, but also other people’s data he used, discussion with others and their critics of his work. He will create hyperlinks thus making all his work live, ever changing as other, related research projects change their data. Current, big publishers will initially oppose this self-publishing grail, but will eventually adapt and try to find their new role and revenue in it. The mayor obstacle will be the need to semantically describe and interlink all data. Scientists will need to acquire new competencies and devote significant amount of their time to describe their data, to participate in developing taxonomies, ontologies and tagging spaces. They will need help and assistance in this. New services and industries will be developed.